Wednesday, 11 March 2015

VICE initial storyboards

Mandatories for the brief:
- Create a moving image ident between 10 and 15 seconds long.
- Open your ident with the VICE logo and the text “A VICE original series”.
- Show the text “Rule Britannia” at some point in the ident. You can either use the existing Rule Britannia brand representation or create a new Rule Britannia logo.

Keeping these in mind, here are two initial storyboard ideas I have for the Vice ident:

First idea is to have the British Isles drawn out and have it rumble until it shoots out of the earth and is a flying platform in space to symbolise the importance of Britain in the the series - I feel like this has a lot of potential to be very punchy.

This second ident is based on a speech that Boris Johnson gave to the public in regards to the Olympic games which was featured in Vice's Rule Brittania episode about the games in which he claims ping pong was invented in Britain and used to be called "wiff waff". 
It features a ping pong ball going back and forth and then falling into a tea cup. The shot cuts to the top of the tea cup and when the ball rolls over inside it reveals the title "Rule Brittania.

Here is the speech in question:

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